Finally Know What You're Actually Sharing

And Stop Research-Spiraling Into Business Idea Paralysis

The 1-hour clarity breakthrough for women 50+ who have 38 bookmarks, 12 half-finished courses, and still don't know what expertise they're sitting on.

Last Tuesday at 2:47 AM, I got this message:

‘Sofia, I’ve been “figuring out my business” for 18 months. I have a vision board, three notebooks full of ideas, and I’ve watched every free training on the internet. But when someone asks what I do, I still sound like I’m making it up as I go. I feel like everyone else got a manual I never received.’

That’s when I realized: The problem isn’t that you don’t have good ideas. The problem is you have decades of valuable expertise and no way to see it.

This mini-course gives you the decision framework I wish I’d had 20 years ago.

Not another course. A decision framework.

In about one hour (or one peaceful afternoon with optional wine and zero tech meltdowns):

  • A clear expertise based on the experience you already have - not some trendy business model you’ll hate

  • Your Simple Expertise Intro - how to explain what you do without sounding like you swallowed a marketing textbook

  • Your 4-Step Authority Path - the exact path from stranger to customer (spoiler: it’s not complicated)

  • Smart Tech Choices (No PhD Required) - technology that won’t require a computer science degree or a 20-year-old assistant

  • Done-for-you worksheets that your printer won’t jam on (technology victories matter)

What you get today:

✦ 3 no-fluff video lessons that get straight to the point (I promise not to ramble about my life story or spend 20 minutes telling you what I’m about to tell you)

✦ 3 fillable PDFs you can actually use:

  • The Hidden Expertise Map Worksheet (AKA your official permission to recognize your value)

  • Authority Path Blueprint + Checklist (the “make this make sense” roadmap)

  • Smart Tech Setup Prep Sheet (only what you actually need - because you’re not Beyoncé’s marketing team)

✦ 1 bonus self-assessment to help you figure out your next step (no judgment, just honest clarity)

Stop planning, start sharing. Discover your expertise and create a simple path to get it online.

GET INSTANT ACCESS

This Is For You If You…

  • Have been “thinking about starting something” for longer than you care to admit

  • Feel like you should know what your expertise is by now (spoiler: most people overlook their own)

  • Want a simple plan without the overwhelm of complicated funnels and tech stacks

  • Are tired of courses that promise “simple” then dump 45 modules on you

  • Need someone to translate business advice into actual human language

  • Want to stop researching and start building something real

If you’re done circling, this is the moment to get clear on what you already know.

Client Love

✭✭✭✭✭

❝ Sofia cuts through all the noise and just tells you what you need to know. Clear direction that actually makes sense.❞ - Meghan H

❝ Thank you Sofia! What a treat you are to work with...knowledgeable, patient, and fun.❞ - Alana A

❝ Finally! Someone who explains tech like I’m a smart person who just doesn’t speak computer.❞ - Debbie A

Start Sharing Without the Tech Tears

✦ Just $27 ✦

That’s less than dinner out, and way more useful than another “motivational” course that leaves you more confused than when you started.

Look, you’ve been thinking about this long enough. You don’t need another year of “research” or waiting for the “perfect” idea.

You need clarity on the expertise you already have and a simple plan to share it online.

One calm afternoon. Zero overwhelm. Full clarity.

Your Guide

Hi, I'm Sofia Roper - and I'm tired of watching brilliant women apologize for starting "late."

 

30+ years of entrepreneurship taught me this: You don't need more courses, more confidence, or more tech skills. You need someone who actually gets what it's like to be you.

 

I help women 50+ reinvent themselves online using what they already know, minus the niche drama and tech spiral.